Art Director

PBA Health 

January 2015 – Present, Kansas City, MO

Under the direction of the Director of Marketing, the Art Director of Print and Web is primarily responsible for all visual design and user-ability. My position is responsible for the creation of original graphics, icons and vectors to be used online and on print marketing material. I also am responsible for the user interface, site architecture and user experience design, as well as providing direction to coders resulting in optimum design and user-ability. Implements the web design parameters, style guides and visual standards.

This role must be able to upkeep CMS and work with coders on maintaining. Establishes and produces graphic material for use in advertising and promoting online services and products. Familiar with a variety of the field’s concepts, practices, and procedures. Relies on experience and solid design judgment to plan and accomplish goals. Performs a variety of tasks. Leads and directs the work of other designers.

A wide degree of creativity and latitude is expected. Art Director on the print side, working under the direction of the Director of Marketing is responsible for magazine design and layout, interact with copywriters to develop creative concepts and executions of assigned product(s). Art Director on the web side, working under the direction of the Director of Marketing is responsible for changes on CMS, template designs for eblast, updates to website to stay consistent with company and magazine. Must have a strong ability to meet deadlines.

Graphic Designer

PBA Health
June 2013 – January 2015, Kansas City, MO

Conceptualizes and designs for visual communication of pharmacies. Complex data and visual appeal in alignment with branding (eg, arrangement, size, type size and style, and related aesthetic concepts).

Develop figures, graphs, and graphics of data for pharmaceutical presentations as well as for print in magazine articles.

Works with writers and editors directly for Elements Magazine. Expected to design cost efficient graphic designs through available mediums. Ensures the consistency of the magazine.

Designer for Elements Magazine. PBA Health’s quarterly magazine focused on the business of community pharmacy. Each issue is full of ideas, solutions, success stories and industry information designed to give pharmacies a competitive edge.

Branding of pharmaceutical packaging.

Maintains accuracy and resolves inconsistencies within documents as well as ensures accuracy of product branding/style/color palate is maintained throughout all development process.

Associate Publisher

July 2012 – 2013, Overland Park, KS

Interact with several departments on a daily basis, first-rate time management skills are generally required. She is also typically expected to regularly communicate with editors and writers as well as media contacts and distributors.

Managerial expertise is typically required for this position. An associate publisher is regularly consulted on human resource management issues and frequently required to direct the activities of printing and logistics employees. Her input is often required on strategies and issues related to her company’s publications.

Associate Publisher

Prime KC Magazine
July 2012 – 2013, Overland Park, KS

Same requirements as HERLIFE Magazine

Art Director / Designer

July 2012 – 2013

I am responsible for creating design solutions that have a high visual impact in a fast pace work environment. The role involves listening to clients and understanding their needs before making design decisions.

I develop creative ideas and concepts, choosing the appropriate media and style to meet the client’s objectives.

The work demands creative flair, up-to-date knowledge of industry software and a professional approach to time, costs and deadlines.